Research Methods for Business Students
Research methods for Business students
This is a University guide on research methods course for a Master’s course in United Kingdom. The guide talks about research approaches and resources that are used by management students. The theories on which management practices are based are explained lucidly through examples and figures. Plus, there is ample use of case studies with every chapter to demonstrate real life situations. Since text is supported by tables, graphs and images, learning is made interesting. The scope of this book is wide; from selection of topic to developing it as a project, choosing sample group, analyzing data and preparing project report, it covers all stages of research. The chapters are accompanied by questions and self-check answers.